Project Description

Online member platform


Brief: Redesign of the website and logo of Blik op Fris
Result: Website live with the new logo, community engagement went up.
Goals: Engagement growth by x


I started by analyzing the current site and competitive analysis. Then sketching the logo and creating a hero image. This image had to represent the variety of the community and (through user tests) spoke to the current members. The logo design was based on a few keywords. Light, bubbly, connected, and linked to chat/communication.
I then designed the wireframes for the mailing. The website had some technical restrictions due to the community management partner. After login members are presented with interactive quizzes.


Logo design
UI design template for mailing
Presentation design template
  • Facebook Blik op Fris
  • logo design
  • UI design template