Branding

Experience instore – art direction and graphic design

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Brief: create more experience and visibility around the drink aisle
Objective: attract shoppers to the drink aisle

Concept using the wall / space above the aisle.
Signing. inspiration boxes, black box. Artist impressions for use in client presentation.

Huge print run: Totebag graphic design

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3 designs were distributed on a very large scale for the AH. I designed the bags around the summer campaign which was ‘share an ice cold Coca-Cola in… and then a summer destination”. Very fun to work on and to see these designs back on the street. My favorite is the line print of the […]

3d printed Zoetrope; Efteling and Coca-Cola

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After seeing my first real zoetrope in 2015 at the Pixar expo, I knew I wanted to incorporate this dynamic experience into my work whenever I got an opportunity.
Its so magical!
So when I was asked to come up with a concept for ‘permanent experience at the Efteling’ I thought it would be a perfect fit. Together […]

Design & Artdirection: Win Music festival tickets

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I was asked to create the 2 keyvisuals for the Win festival tickets activation, summer of 2015.
Design and art direction on Point of Sale + webdesign.

Branding – Identity design & webshop

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Identity design & webshop design
Branding, identity design for webshop WELOVECUTESTUFF
After traveling through Asia (Especially Japan!) for 3 months I was inspired and in love with all the cuteness.
Once returned I created WELOVECUTESTUFF. A community, webshop and facebook page all about cuteness and sharing products I loved.

I created the logo and visual […]